too much time to think! agh!

was thinking a lot about the recent flooding of those “100 calories” packs of your favorite snacks. they’ve gone into frito-lay land, offering 100-calorie packs of cheetos and doritos and other favorites.
it’s a curiosity whether the foods themselves are altered, or if it’s the same product packaged with less of the product equalling approximately 100 calories per package. basically, a reduction of serving-size.
the other thought is possibly the reason McDonald’s is claiming to not yet be trans-fat free
it’s the company’s alternate method, but will not replace the existing product. a sort of eat-at-your-own-risk thing.
I’ve only tried the goldfish, chips-ahoy, oreo and wheat thin ones. Haven’t tried the newer chip-based varities. They’ve even recruited pringles — but in their case, it’s only a 30 calorie reduction from the original serving size.
what’s next? 99 calories?
we are sincerely becoming a calorie-obsessed society, and the fact that trans-fat was recently exposed as a bad type of fat has encouraged the re-packaging and re-thinking of previous favorites.
the thing that’s most apparent, though, is they’re likely re-packaging the same thing, or slightly modified versions of the same thing, doing so in smaller amounts and actually charging MORE for LESS.
Interesting how that turned out.
I remember when the cheetos bags started looking smaller.
Now they’re trying to sneak it under our noses under the pretense of “it’s healthier”
personally, I don’t mind, but the fact that they’re again charging more for less is pretty much annoying.

in any case, since I’m a consumer and prefer less at the expense of the less costing more, if only for the fact that I don’t have to think about how many to eat to get 100 calories.
alas, I am a calorie-obsessed kitty.
le sigh!
:P

  • maryssakaye

    I don’t bother. I’m at the point where I don’t even care that I’ve overweight. I mean, why care? My pants are all too big anyway. :p

  • jill_mbs

    I think the main point is portion control. Since regimented diet plans like Weight-Watchers and Jenny Craig have come back around in popularity and advertising lately, I think people are focusing more on portion control than they used to. Weight Watchers really stresses that you can eat whatever you want as long as it’s in moderation (and they give them the point counting method to use for help with that). I think that these snack food companies are seeing this an an opportunity to reach a previously difficult market that would shy away from those snack foods. I’m seeing women who do not have dieting issues yet didn’t normally eat those foods, but now are because they think they are healthier.

    I was actually at a supermarket last night with TJ and looking at those snack packs and TJ said you posted about them. (He checks his LJ from his phone occassionally so I hadn’t seen the post yet.) I was looking at the snack packs. And I think the 100 calorie packs are less because they take out the middle filling of the oreos and the cookies are flat and really thin compared to regular Oreos. I honestly think you’re right and they didn’t change anything about them except squished them down and made them smaller and give you less. But charge you more. It really does seem like they’re not making the food healther (because they know that can ruin the taste), but they just give you less so you think it’s okay.